TOON became a full creative platform/shop on the Jan Evertsenstraat in Amsterdam.

Just like the past editions, we created a clear TOON identity for the supporting functions like the counter, bar/kitchen, flyerwall, and the stage. The strong colors blue-green and orange make clear separation from the rest of the products and furniture and create a strong TOON branding.

The ropes and light armatures are used as a grid to connect the different TOON elements.

Client: TOON
Project: Shop interior
Year: 2015
Location: Amsterdam